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Your Rental Advert's First 48-Hours (and Why They Matter So Much)

Originally published at: https://blog.openrent.co.uk/your-rental-adverts-first-48-hours-and-why-they-matter-so-much/

We’re analysing our rental data to bring landlords valuable insights on how to find great tenants quickly. By looking at the most popular times for tenants to view your advert, and send you a message, we can learn some valuable lessons.  The First 48 Hours  The 48-hour period after your advert first goes live is…

this is all very good but many applicants dont read the listing or think they are exception to the landlords requirements >I advertise no pets but had at least two applicants who have pets. Also "no benefit applicants "and I must have had about 10 applicants on benefit. When I tell them I will do a check or reference They do not reply … .that speaks for itself… So out of a very good response those who fit what I am looking for are few. So a few questions weed out the chancers

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Thanks for these comments Colin. Do you use our auto-reply message at all?

I’ve found that it’s best for your listing to hit Rightmove/Zoopla on Thursday evening/Friday morning.
I think potential tenants tend to look at the new listings on a Friday with the intention of doing viewings over the weekend.

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No I dont use the auto reply

Ah you may be very interested in this Amy! https://blog.openrent.co.uk/best-month-week-day-advertise-rental-property/

It might be worth looking into Collin, as it lets you automatically send some questions or a message to every tenants as they message you. If it’s something you do anyway, it could save you a bit of time.